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5 Reasons Why You Should Clean Your Email List?

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  Are you running email marketing campaigns but not satisfied with their ROI? If so, it’s time to look over your email list hygiene first! Email list hygiene is one of the essential factors which decide the success and the failure of an email marketing campaign. Today It’s easy to acquire a list of thousands of subscribers but challenging to maintain its hygiene. Though it’s tough, not impossible! How? “Email List Cleaning Process” is the answer. It’s a process to identify and remove all invalid and inactive subscribers from your email list. But the question is why one should clean his/her email list? So, we are here with five reasons for cleaning an email list. 5 Reasons Why Should You Clean Your Email List #1 Boost Email Deliverability When we talk about email list cleaning reasons, how can we forget its celebrity? Yes, I am talking about Email Deliverability! It is a rate of placing your emails directly to the subscribers’ inbox rather than spam box. Th
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Catch-all Email : Meaning, Pros, Cons, and Its Validation

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  Today most corporate choose email as their primary communication channel And why not? It has nailed it! Though there are a ton of communication channels available in the market, email stands out as one of the most reliable and powerful channels in the corporate world specially! As per one research, 72% people prefer to send email to communicate with a company for the first time. Knowing the immense popularity of email, companies and digital marketers try to build strategies which let them communicate with their potential and existing customers through email smoothly and without any hindrance. One of such strategies is called “Catch-all Email” also know as “Accept-all Email” Let’s dive into this! Catch-all Email Server : Meaning & Importance As the name depicts the meaning, catch-all email servers catch or accept all the emails sent to a particular domain, no matter whether the specified email address is existing or not! Let’s understand this concept with one
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Role Based Email Addresses : Meaning, Examples, Advantages, and Challenges

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When a person gets the ball rolling on his/her own business, it’s not limited to having a good business place and building a powerful team. To maintain the current clients and convert the potentials into the final ones are also the part of the primary goal of a business unit. Proper communication channels play an important role to tap into the potential customers and to maintain a good relationship with your current client-base. In this technological era, email is one of the most essential communication channels used by the corporate for the same. Nowadays, medium and large size business units are adopting the concept of role-based email addresses to maintain the inbound email flow, and believe me it works well! Let’s understand what exactly the role based email addresses are! Meaning & Importance of Role Based Email Addresses It’s a type of email address which is not associated to an individual, but to a particular role in a corporate. Now, roles can be defined a
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Location: Redmond, WA, USA
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What is Email List Cleaning?

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Email List Cleaning : Meaning Email address validation and cleaning is a process which safeguard an email marketing campaign from breaking down! It leads you directly to your recipients’ inbox rather than their spam box! It stops you getting email bounces and also the spam complaints. Ultimately, it boosts the email deliverability rates and reputation in the eyes of your ESPs (Email Service Providers) and ISPs (Internet Service Providers), and it will be the reason for your successful email marketing strategy. Nowadays, it’s very important to keep the list of email addresses healthy, hygienic, and warm if you want to be a successful email marketer and this can be achieved only through email list cleaning and validation process. It’s very easy to collect your potentials’ email addresses through lead magnet, but the real game starts after that only. When you get an email ID list, the first thing you need to perform is to clean that list by applying an email validation and verific
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Location: Redmond, WA 98073, USA
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